Masterclass Certificate in AR for Online Advertising
Published on June 28, 2025
About this Podcast
HOST: Welcome to our podcast, where we explore the latest trends and developments in the world of online advertising. I'm your host, and today we're talking about the exciting new field of Augmented Reality in advertising. Joining us is an expert who's teaching a course on this very topic. Welcome! GUEST: Thanks for having me! I'm thrilled to be here and share my insights on AR for online advertising. HOST: To start, could you tell us a bit about your personal experiences in this field and what inspired you to create this course? GUEST: Absolutely. I've been working in digital marketing for over a decade and have seen the industry evolve rapidly. AR technology is a game-changer, and I wanted to create a course that would equip professionals with the skills they need to stay ahead in this fast-paced landscape. HOST: That's fantastic. Now, let's talk about current trends. AR is becoming increasingly popular in marketing and advertising. Could you share some insights on how businesses are using AR to enhance their online advertisements? GUEST: Of course! Many businesses are integrating AR into their social media campaigns, allowing users to interact with products in a more engaging way. For example, IKEA has an AR app that lets users visualize furniture in their own homes before making a purchase. HOST: That's a great example. Now, what about challenges? Are there any specific obstacles you've encountered while teaching this subject or that professionals might face in this field? GUEST: One challenge is the accessibility of AR technology. While it's becoming more mainstream, not everyone has access to the necessary hardware or software. Additionally, measuring the success of AR campaigns can be difficult, as traditional metrics might not apply. HOST: Those are important considerations. Looking to the future, how do you see AR technology evolving in the online advertising space, and what advice would you give to professionals who want to stay ahead of the curve? GUEST: I believe AR will become an integral part of online advertising, offering unique and immersive experiences for users. My advice for professionals is to stay curious and open to new technologies. Keep learning and experimenting, and don't be afraid to take risks. HOST: That's excellent advice. Thank you so much for joining us today and sharing your insights on the Masterclass Certificate in AR for Online Advertising. It's been a pleasure having you on the show! GUEST: Thank you for having me! It's been a great conversation, and I hope your listeners found it informative and engaging.
